About
Doug Patterson is a freelance creative resource for agencies. Doug Patterson is an advertising veteran with the experience and capabilities to service clients directly. You decide which one you want.
He began his career at Chiat/Day LA, followed by Hal Riney & Partners SF and Ammirati & Puris NY. He then assumed CD responsibilities back in San Francisco at FCB, JWT, and (once not being quite enough) Publicis & Hal Riney. Next came a move to Detroit to run the Ford car business at JWT/Team Detroit.
Doug has managed creative departments and helped shape strategies for a diverse group of clients, from cars to computers to financial services to telephony. Oh, and beer. His work has been recognized by D&AD, Communication Arts, The One Show and Archive magazine. While recognition is nice, he believes (honestly) that the first goal of any marketing effort is to create focused, memorable work that is true to the brand and resonant with its target audience.